Every year on April 22nd, Earth Day invites us to reflect on the impact we have on the planet - and what we can do differently. At NIKITA, sustainability isn’t a seasonal campaign. It’s part of how we work, create, and grow as a brand.
We know that the choices we make today shape the world we live in tomorrow. That’s why our commitment to ethical craftsmanship and environmental responsibility runs deep - and why we’re proud to share the steps we’ve taken to build a more sustainable future.
Our Approach: Design With Purpose
At NIKITA, we believe in creating pieces that are made to last, both in style and quality. We use 316L stainless steel, known for its durability, resistance to tarnishing, and long lifespan - offering a more sustainable alternative to fast-turnover materials.
- Long-wearing 316L stainless steel jewellery
- Plastic-free packaging that’s recyclable or biodegradable
- Small batch production to avoid overstock and waste
- Ethical sourcing and responsible partnerships
We’re not about overproduction or trends - we design pieces that hold meaning, and are made to go the distance. You can read more about how we do that here.
One Order = One Tree Planted 🌱
Since August 2024, we’ve partnered with Greenspark and the EarthLungs Mangrove Restoration Project to plant a tree for every single order placed.
That means every item you buy directly supports the planting of a mangrove tree in Mombasa, Kenya.
Why mangroves?
Because they’re some of the most effective trees on Earth when it comes to carbon capture. They also restore coastal ecosystems, support biodiversity, and create sustainable jobs in local communities.
This initiative is more than symbolic - it’s tangible, measurable action. And we’re proud to be a part of it.
Our generation is shifting the definition of what it means to be a conscious consumer. It’s not about guilt or perfection, it’s about making informed choices, supporting businesses with integrity, and thinking long-term.
At NIKITA, we’re committed to doing better, not just saying we will. And we’re grateful to have a community that values that too.
This Earth Day, and every day: thank you for being part of the change.
The NIKITA Team
